Fri Nov 12, 3:23 PM ET
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Erika Morphy, www.crm-daily.com
Commercial open source CRM providers have established their presence in the CRM market in relatively short order, with at least four companies — Sugar CRM, Ohioedge Anteil, Compiere — setting up shop over the last year.
Their sudden popularity is understandable. By building their own applications, users can customize a CRM application exactly as they would like, and at the same time they get to avoid the steep maintenance and fees associated with licensed software.
Sooner or later competing vendors — a group that includes hosted software providers and traditional on-premise software companies — will begin to feel the bite of the new competition. Gartner research analyst Wendy Close told CRM Daily, for example, that she believes the existence of open-source CRM vendors will keep the hosted CRM vendors’ subscription fees down over the next five years.
“Market awareness of open source CRM is definitely taking off, she tells NewsFactor.
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